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Selling IoT – Who Is Your Real Buyer? Selling IoT – Who Is Your Real Buyer?

"You found product-market fit and built your Internet of Things (IoT) solution. But do you know who your buyer is?". IoT solutions create ...

Sales Strategies Insight
Sales Strategies Insight
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0 jplist-folder-All-Posts-55176 Sales-Strategies-Insight-Sales-Strategies-Insight jplist-topic-sales jplist-topic-buyer jplist-topic-IoT jplist-topic-target-market 0 202533 202533 "You found product-market fit and built your Internet of Things (IoT) solution. But do you know who your buyer is?". IoT solutions create value that cut across organizational boundaries. Identifying a single buyer or owner in today’s traditionally structured organizations is difficult." This article, Selling IoT - Who is Your Real Buyer" written by Benson Chan and posted in April 2017 on Strategy of Things takes a look at which buying influences inside an organization are your best targets. Click here to see the article

Selling IoT – Who Is Your Real Buyer?

Sales Strategies Insight

"You found product-market fit and built your Internet of Things (IoT) solution. But do you know who your buyer is?". IoT solutions create value that ...

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Selling IoT as a Service – 7 Best Practices Selling IoT as a Service – 7 Best Practices

In the "Strategy of Things" website, Benson Chan posted a very interesting article that gives some great tips and hints about how to adjust ...

Sales Strategies Insight
Sales Strategies Insight
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1 jplist-folder-All-Posts-55176 Sales-Strategies-Insight-Sales-Strategies-Insight jplist-topic-sales jplist-topic-IoT 0 202532 202532 In the "Strategy of Things" website, Benson Chan posted a very interesting article that gives some great tips and hints about how to adjust your sales strategy to sell an Internet of Things Application. "Take a look at "Selling IoT as a Service - 7 Best Practices". Click here to see the article

Selling IoT as a Service – 7 Best Practices

Sales Strategies Insight

In the "Strategy of Things" website, Benson Chan posted a very interesting article that gives some great tips and hints about how to adjust your ...

View Content

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